Studioblog (n): a blog by Studiobanks about design, marketing, internet, business, Charlotte and more. 

Field Trip: Discovery Place

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A few weeks ago the Studiobanks crew got the opportunity to have a fun day playing at Discovery Place, one of our newest clients. We had an awesome time being explorers in the rainforest and aquariums, pretending to be clowns and acrobats in the Circus exhibit, and launching into outer-space experiencing "Fly me to the Moon" in the IMAX theater. Discovery Place, Discovery Place Kids and Charlotte Nature Museum are leading science and technology facilities that provide ever-changing, entertaining exhibits for all ages. We have teamed up with Discovery Place to provide an online experience that will inspire and stimulate interest and excitement for these unique facilities. Check out some awesome pictures of all of our Discovery Place adventures in our Flickr feed.

Please share:

When was the last time you visited Discovery Place, and what was the most memorable experience you had there?

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(Review) Guidelines for Online Success

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When I first learned that Rob Ford from The FWA edited a book entitled Guidelines for Online Success, I immediately went out and purchased it. After all, I’m a Flash developer and I avidly check what’s on The FWA – naturally, I’m curious to know what they would recommend as “guidelines for online success.”

The chapters are arranged by subject (interface & design, marketing & communication, technology & programming, technical advice, content/content management and e-commerce), each with an introduction from an experienced member of the industry. For the most part these intros give you a nice bit of insight into the mindsets of some of the bigger names in web design. The intro by Martin Hughes and Jordan Stone of WEFAIL was particularly good.

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(New Media Tip) Blog to Boost Your Web Presence

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Let's take a look at blogging for our next New Media Tip and explore how to use this cost-effective resource to grow your company's online presence. Blogs began as personal online diaries, but in recent years companies have started using them to create two-way conversations with their targeted audiences. There really isn't an exact science to blogging, but it is certain that a well-designed and frequently used blog can help boost traffic to your website and position your company as an expert in your industry.

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(Project Update) Where did January go?

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We can't believe it's February already and we're scratching our heads wondering where January ran off to! Time flies so quickly for us here at the studio but we wanted to share some details of awesome projects we launched at the end of 2008.

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SpaceKnuckle Illustrations hung at Studiobanks

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I met Josh Vanover, a local Charlotte artist about six months ago after falling in love with three of his digital illustrations that were on display at the North Davidson Niche Market. He came into the studio and we talked about the possibility of him creating some original works to be hung in our conference area. We both got busy and the commission never got completed.

This past month the North Davidson Niche Market closed. Afterwards Josh contacted me to see if I was interested in purchasing the three digital illustrations that had hung there. I was thrilled with the offer and excited to see how they would look in the studio. Well, we just hung them up and they really seem to add some energy to a very blank wall.

Josh goes by the moniker SpaceKnuckle and was just interviewed in the February Issue of Computer Arts. The magazine says it expects big things from Josh, and we couldn't agree more. Check out a scan of the article on our Flickr account.

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(Project Update) Crossroads Charlotte: Website Launch & Movie Premiere

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You may recall us announcing that we were tasked with the Crossroads Charlotte website redesign a few months back. Well, this social networking website is set to launch along with the Crossroads Charlotte Movie Premiere on Tuesday, February 3rd. Be sure to check out both!

The Movie Premiere will be a great way to learn more about Crossroads Charlotte and is open to the public, free of charge. Movie refreshments will be served with a short discussion to follow the screening.

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Pretty Loaded

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If you haven’t already done so, check out Big Spaceship’s Pretty Loaded.

Pretty Loaded is an archive of preloaders, created and curated by Big Spaceship. So far it looks like Big Spaceship, Firstborn, Odopod and AgencyNet are the only agencies on the site, but it’s all top-notch work and warrants a look. You can definitely spend a lot of time appreciating the amount of detail that goes into all of the work showcased on the site.

If you’re a Flash developer and would like to learning how to create a preloader of your own, Jamie Kosoy (Big Spaceship’s Senior Developer) has a great article on Adobe’s site on creating a preloader with ActionScript 3.0.

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(New Media Tip) Top 5 Interactive Marketing Tips for 2009

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In the wake of the current economic recession, marketing budgets are going to become a lot tighter in 2009. We already see evidence of this as companies search for the best bang of each marketing dollar spent. We expect this trend to grow as companies plan their 2009 budgets. With a renewed focus on ROI and effective marketing, companies will inevitably focus on their online marketing strategies for next year. With that we offer our “Top 5 Interactive Marketing Tips for 2009.”

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(Review) Learning ActionScript 3.0

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Initially, having already read the ActionScript 3.0 Cookbook, I wasn’t planning on reading another book focusing on introductory ActionScript 3, but then I started to hear more and more about Learning ActionScript 3.0 by Rich Shupe and Zevan Rosser. Lee Brimelow is quoted on the cover calling it “The best ActionScript book ever written.” How can you argue with that recommendation?

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2008 Holiday Party

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Holiday cheer was in the air at our company Christmas party this week! Even though we're in the middle of working hard to wrap up some big end-of-year deadlines, we wanted to stop and thank our clients, friends and families for their continued support of the Studiobanks team.

Keeping with tradition, we held our party at Dilworth Billiards, a private club that is about a block away from the studio. Those who came enjoyed some free food, played our holiday game and met some of our other friends. Special thanks to clients Urbana, Varji & Varji, blynk and Asana Activewear for donating door prizes, and to everyone else who was able to make it out!

If you missed the party, check out the photos! Merry Christmas and Happy 2009!

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