2 result(s) found for the author: Michael
When discussing usability, I tend to bounce from element to element - menu this, font-size that and so on. The last year or two introduced some non-design elements to the conversation, like AJAX, accessibility and semantics. Not until the last few months, however, have I considered URL construction an important part of usability. SEO, sure, but usability? Never.
Hidden at the end of most website task lists is that pesky little duty of search engine optimization (SEO). Many consider SEO to be a post-production part of a website; a job for the marketing department or search engine marketing (SEM) vendor that is typically handled by the client or copywriter, not the developer. While this may be true to a degree, many of the more advantageous SEO tricks fall solely on the developer to implement before the website even launches.
With that said, I'd like to point out five SEO tips and misconceptions that hold true with nearly every website.
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